Do you optimize your images before you load them to your blog or website? This very important step often gets overlooked and can lead to your website loading very slowly.
I totally get it, it's just one more to do in a long list of things you have to do to get a blog post up or a new page created. And if you have several images to load, you just want to get them up as quickly as possible.
But you may not realize what happens to your site when you load lots of images that bigger than you really need - your site slows down to a crawl. When your site is not loading as quickly as it should, this can result in loss of traffic.
I can usually tell when an image has been added to a site that's a bigger file size by the fact that it loads one strip at a time. It's a dead giveaway. So if you notice that your site doesn't load as quickly as you would like, or some of your images take a little to long to show up on the page, it may be time to take a look at the file size and optimize those images.
What is image optimization
In this tutorial, I refer to image optimization as a reduction in file size and image size. The larger the file size of an image, the longer it will take to load on your page. Reducing the file size before you load the image to the page is important to make sure your site loads quickly.
How to optimize images for your site
There are several great ways to do this and in my 2 part video series, I'll be focusing in on two of my favorite ways to optimize images for the web.
In this first video, I'll show you how I how to optimize and save images for the web without losing quality using Photoshop. Don't worry if you don't have Photoshop. You can use this same technique for optimizing your images using most any image editor.
No matter what image editing software you use, just make sure you don't skip over this important step.
I hope you enjoy the video!
If you found this video to be helpful, let me know in the comments below. I'd also love to hear about any web design struggles you face or tips that help you with your website designs.